Referral traffic is one of the most influential traffic type. It's massively connected not only to your rankings, but to your PageRank and income as well. Referred traffic displays how unique and honorable your content to other websites is.
Websites referring to your site, will show search engines that your content stands out. And possibly has the best value to other people. Therfore your website will rank higher when you have referral tarffic to your website and you won't depend on your ranking as much.

Essential Traffic Source
It is an essential traffic source for any type of website. Try to get as many good backlinks as possable delivering real human traffic. Please don't rely only on bot traffic as the combination of multiple SEO-techniques is the key to success.

Best Setting
search for existing backlinks you already have and send traffic from those sites to your website. This method makes your backlinks seem more valid. Additionally, it looks more real and natural to search engines and others.

Referring bot traffic just from any random site is not anything you should do to improve your ranking. There should be real backlinks your campaign is referring to. In case you don't have any, we recommend you to use our organic or direct traffic instead.

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